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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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05554_Field_OMPO T14.txt
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1996-04-10
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709b
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14 lines
So that was kind of confusing, and it was too bad
because when he became almost a cult figure and
a guru of the electronic age, many people focused
on this hot and cool medium distinction, and they
couldn’t always take it very far because they were
confused. But I don’t think he was disturbed about
that. If I had said to him what I just said to you, he
would have said, “Well, okay, if it’s not straight,
make up a better one.” But he would have given the
lead as to what to look at, and we’ve had students
here at New York University, that have tried to
invent better ones. They would have a value in their
work they would have to attribute to McLuhan’s
inspiration.